Category: Social Media

Social Media Competitor Analysis

Social Media Competitor Analysis: The Complete Guide

85% of businesses rely on social data as their primary source of business insights, according to a survey by Sprout Social. They are also a vital component of your growth strategy because there are almost 4.6 million users on social media networks. There is no longer any news about the fierce brand competition across all […]

content relevance in link building

Link Relevance vs. Content Relevance in Link Building

Relevance is a topic that comes up frequently when discussing link building. No one knows how Google determines relevance, so that no one can give a specific response to the question. Even having access to the Google Natural Language Processing API and seeing categories like these doesn’t guarantee that we understand how Google determines relevance […]

Paid Landing Page

How to Know When You Need a Dedicated Paid Landing Page

Before answering that question, let’s look into what landing pages are. When visitors click a link, they first land on a landing page. Before we answer that question, let’s define landing pages. When visitors click a link, they are directed to a landing page. Typically, the link is generated by a marketing initiative such as […]

Social Media Trends

Top Social Media Trends in 2022

The ways brands and enterprises gain market audience via social networking sites has evolved around the world. Social media has undoubtedly developed in recent years, and it appears that new, fascinating social media trends and functionalities will continue to surface this year. Every company is seeking for new ways to reach a large section of […]