Category: Uncategorized

How to create and execute a successful social media marketing strategy

How to create and execute a successful social media marketing strategy

The digital media marketing landscape is rapidly evolving with new technologies and shifts in how people consume information. These advances have transformed how individuals live their lives and access information and have also provided opportunities for entrepreneurs to leverage technology, mainly through social media and various marketing strategies. The continuously advancing technology has brought forth […]

Low-quality content can hurt high-quality content and your ranking

Low-quality content, high-quality content, Panda, Penguin, algorithms, ranking- It’s not easy to make content appealing to search engines. We must consider many factors, including the ones mentioned above, before preparing content for websites because they can influence your search engine rankings and, sometimes, hurt your valuable stuff.. Ever since Google panda was unrolled, professionals working […]

seo company

Five Reasons Digital PR Should Be A Part Of Your SEO Strategy

Building backlinks and increasing your website’s visibility are both easy to do with digital PR. You can build organic, high-quality backlinks from reliable sources by producing linkable assets and distributing them to journalists and bloggers via press releases. Every company’s online marketing plan must include press releases and influencer marketing. You can increase your website’s […]

content relevance in link building

Link Relevance vs. Content Relevance in Link Building

Relevance is a topic that comes up frequently when discussing link building. No one knows how Google determines relevance, so that no one can give a specific response to the question. Even having access to the Google Natural Language Processing API and seeing categories like these doesn’t guarantee that we understand how Google determines relevance […]